Volume 6, Number 2 (1987)

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Front Matter
Visions Editors and Jack B. Samuels

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"Leisurized" Marketing: Discovering and Understanding a Significant Trend
Jack B. Samuels

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Marketing Recreation and Functionally Related Products and Services: Factors Influencing Product and Service Success
Jack B. Samuels

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Image Analysis of Fitness Agencies: Implications for Marketing Strategies
Rodney B. Warnick

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Consumer Retention: The Key to Building Participant Volume
Dennis R. Howard and Christopher R. Edginton

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Assessing the Seasonality of Tourism
Joseph Andy Soesilo and Robert C. Mings

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Travel Patterns and Expenditures of the Mature Market
Joseph T. O'Leary, Muzaffer Uysal, and Richard Howell

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Back Matter
Visions Editors