Abstract
Most often an efficiency model is used as a base concept. Public sector marketing must incorporate equality. This is the dimension that distinguishes public and private sectors.
Recommended Citation
Crompton, John L.
(1984)
"The Trade Off Between Equity and Efficiency,"
Visions in Leisure and Business: Vol. 3:
No.
2, Article 16.
Available at:
https://scholarworks.bgsu.edu/visions/vol3/iss2/16
COinS