Abstract
Sport volunteers are imperative to the success of sport mega events. Knowing why volunteers continue to help events was the purpose of this study. This study aimed to investigate the motivations of sport volunteers post Covid-19. Data were collected from 30 volunteers at the 2023 NCAA College World Series. Inductive qualitative analysis and descriptive statistics found that community support was the reason the respondents were most glad to volunteer. The findings offered insight into how communication factors between supervisors, law enforcement, and other volunteers affected volunteer motivation. The theoretical and practical implications of these results are discussed in more detail in the manuscript.
Key words: sport mega events, College World Series, NCAA Baseball, volunteer motivation, human resource management
Acknowledgments: The authors would like to acknowledge College World Series Inc. and the Greater New Orleans Sports Foundation for their participation in this study and the pilot study.
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