Abstract
Researchers have utilized the concept of family life cycle to better understand leisure behavior. In fact, it has been proposed as a potentially useful variable for both "recreation product companies and recreation administrators to use in segmenting markets and predicting demand". (9) The purpose of this study was to determine if there were significant differences between couples who traveled either with or without children. In all, 2,700 surveys were mailed to persons who had requested the North Carolina Travel Information Packet. A total of 1,887 (69.9%) were received. A factor analysis was performed on 26 reasons (benefits sought) for taking a trip. Four factors or "benefit scales" resulted. Significant differences were found between couples who had traveled either with or without children as to the types of benefits sought and a number of trip-related behaviors.
Recommended Citation
Kerstetter, Deborah and Gitelson, Richard
(1988)
"Family Life Cycle Analysis: An Applied Example in a Tourism Setting,"
Visions in Leisure and Business: Vol. 7:
No.
3, Article 4.
Available at:
https://scholarworks.bgsu.edu/visions/vol7/iss3/4