Commercial/private recreation and sport management professional preparation programs are growing rapidly in response to increasing consumer demands for sport, fitness and leisure programming. Sport and leisure management academicians share a common heritage, similar challenges, and an awareness of sports and movement as the leisure choice of millions. Crosslinkages between sport and leisure management programs transcend departmental housing at colleges and universities and common challenges are shared in the areas of image, curriculum content, and scholarly productivity. In this paper, several of these challenges are analyzed and management strategies for strengthening professional preparation in sport and leisure management are reviewed.
Sheffield, Emilyn A. and Davis, Kathleen A.
"Evolution of Sport and Leisure Management: Commonalities and Crosslinkages,"
Visions in Leisure and Business: Vol. 7
, Article 3.
Available at: https://scholarworks.bgsu.edu/visions/vol7/iss1/3