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Abstract

With the increasing cost of health care, more and more corporations, government agencies, and other organizations are initiating health promotion programs. It is imperative that these programs be well planned, properly implemented, and carefully evaluated if they are to be successful. Although either a management initiated program or an employee initiated program can be effective, the best approach is a joint management, employee initiated program. In such a joint approach the advantages of both the management initiated and employee initiated approaches are maximized while disadvantages of the two approaches are minimized. If at all possible, a trained health promotion expert should be hired to manage this program regardless of where the program is initiated.

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