Mr. James c. Brandt was V ice President of Planning with the Louisiana World Exposition. He contends that long range planning techniques that have been formulated upon community and governmental cooperation will yield the most successful results in the short and long run. The feasibility study is the most important element in planning because it is upon this basis that an events structure, scope and function are developed.
Groves, David L.
"An Interview with Jim Brandt,"
Visions in Leisure and Business: Vol. 3
, Article 5.
Available at: https://scholarworks.bgsu.edu/visions/vol3/iss4/5