DOI
https://doi.org/10.25035/visions.27.02.03
Keywords
patient experience, medical tourism, medical value travel, healthcare quality, patient-centered care, Indian hospital sector, hospital management, patient experience Measurement Systems (PEMS), patient satisfaction, international patients, healthcare competitiveness, patient journey, health service differentiation, healthcare globalization
Abstract
Post-pandemic, Indian hospital chains have been increasingly expanding their bed capacity, either by constructing new hospitals or acquiring existing healthcare infrastructure in select markets. (1, 2,) A frequent strategy cited for attracting both domestic and international patients is “medical tourism” or “medical value travel.” This paper examines the concept of patient experience and argues that, for India to become a competitive medical tourism destination, hospital operators must prioritize the development and enhancement of patient experience initiatives. By focusing on the quality of patient interactions and care, Indian hospitals can better attract patients from abroad while ensuring sustainable growth and improved healthcare outcomes.
Recommended Citation
Clark, Elizabeth G. and Ziemba, Elizabeth
(2025)
"Enhancing Patient Experience in Indian Healthcare: A Key Component for Successful Medical Tourism,"
Visions in Leisure and Business: Vol. 27:
No.
2, Article 3.
DOI: https://doi.org/10.25035/visions.27.02.03
Available at:
https://scholarworks.bgsu.edu/visions/vol27/iss2/3
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This work is licensed under a Creative Commons Attribution 4.0 International License.