Examined at a macro level, there are several key factors that are likely to influence the tourism and hospitality industry. The first factor is the changing face of the American population. A second factor is the rate of growth of the tourism industry. A third, and very important factor is the extent to which the industry embraces diversity. There is a need for industries to reach out to a diverse group of customers and employees. The need for cross-cultural responsiveness and the adoption of training models is apparent. This paper examines population and travel industry data-trends as a corner stone for embracing diversity as both a moral and global or national economic and social reality. Among the issues to be discussed are the racial and ethnic trends in the travel industry workforce, racial and ethnic trends in the ravel market, the content of globalization, and the adaptability of multicultural models used in disciplines such as counseling to the tourism and hospitality industry.
"The Need for Diversity in the Tourism and Hospitality Industry,"
Visions in Leisure and Business: Vol. 20:
2, Article 3.
Available at: https://scholarworks.bgsu.edu/visions/vol20/iss2/3