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Abstract

A survey of 402 tourism and non-tourism businesses on Cape Cod, Massachusetts was conducted in the summer of 1981, in order to analyze the impact of the 1979-1980 gasoline price increases on their operation. The results indicate that although one-third of the respondents claimed that the gasoline price increases affected their businesses negatively, their employment figures and marketing practices did not fully support this claim. Furthermore, tourism businesses were not found to be more negatively impacted by gasoline price increases than non-tourism businesses.

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