This study examines the difference between sport tourists individuals' perceptions of the services that should be offered to the services that were actually offered, using a sport fishing destination as a case study. The Servqual scale, a means in which to evaluate consumers' expectations and cross-reference them with their perceptions of that service, was utilized. A total of 31 surveys was returned out of the 60 sent. From the statistical analysis, overall customers' expectations of the services offered were similar to what was received, however when individual variables were examined some discrepancies were found. Future research for sport tourist destinations should be done on an individual bases, examining all components of service delivery in order to further understand the needs of sport tourists.
Currie, Russell and Colton, John
"Service Delivery at Sport Fishing Tourist Destinations,"
Visions in Leisure and Business: Vol. 17
, Article 5.
Available at: https://scholarworks.bgsu.edu/visions/vol17/iss2/5