School of Media and Communication Faculty Publications
Document Type
Presentation
Abstract
Slides presented to International Communication Association Annual Conference, June 24-26, 2010, Singapore by Louisa Ha and Lina Zang.
Repository Citation
Ha, Louisa and Zang, Lina, "Multinational Advertising Campaigns as Intercultural Communications: Successes and Blunders in Mainland China [Slides]" (2010). School of Media and Communication Faculty Publications. 29.
https://scholarworks.bgsu.edu/smc_pub/29
Publication Date
6-24-2010
Included in
Gender, Race, Sexuality, and Ethnicity in Communication Commons, Public Relations and Advertising Commons