Honors Projects

Abstract

This project explored the intersection of visual communication, user experience, and design theory, focusing on researching design and UX principles and applying them in a real-world case study with The Dog Spaw from Celina, Ohio. The project resulted in a redesigned website that aims to influence user behavior by improving perceptions of trust, professionalism, brand consistency, and ease of use, and by examining how these perceptions, in turn, influence user action.

Department

Visual Communication and Technology Education

Major

Visual Communication Technology

First Advisor

Laney Fugett

First Advisor Department

Visual Communication and Technology Education

Second Advisor

Xiaofeng Jia

Second Advisor Department

Communication

Publication Date

Spring 4-27-2026

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