Economics Faculty Publications
Document Type
Article
Abstract
American contract law is supposed to facilitate the efficiency and fairness of market transactions between parties. Does the increasing success of the puffery defense in false advertising and securities cases further the fairness of transactions between companies with major advertising budgets and consumers? This Article contends that it does not.
Repository Citation
Browne, M. Neil; Hale, Kathleen M.S.; and Cosgrove, Maureen, "Legal Tolerance toward the Business Lie and the Puffery Defense: the Questionable Assumptions of Contract Law" (2012). Economics Faculty Publications. 10.
https://scholarworks.bgsu.edu/econ_pub/10
Publication Date
Fall 2012
Publication Title
Southern Illinois University Law Journal