Economics Faculty Publications

Document Type

Article

Abstract

American contract law is supposed to facilitate the efficiency and fairness of market transactions between parties. Does the increasing success of the puffery defense in false advertising and securities cases further the fairness of transactions between companies with major advertising budgets and consumers? This Article contends that it does not.

Publication Date

Fall 2012

Publication Title

Southern Illinois University Law Journal

Volume

37

Included in

Contracts Commons

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