There is a belief that students in college often pursue an undergraduate business degree due to the money that comes with the industry. Whereas students pursuing an undergraduate degree in health and human services are believed to be more altruistic, pursuing jobs such as social work, nursing, criminal justice, and other careers that give back to communities despite their often lower-than-average salaries. While this difference in altruism is a common belief, it has rarely been a proven one. Therefore, this study seeks to examine the difference in altruism between students from the Schmidthorst College of Business and the College of Health and Human Services at Bowling Green State University. A survey and a subsequent behavioral observation were conducted to gather data for statistical analysis. The survey gathered qualitative data regarding self-identity and collective identity of an individual. In the behavioral observation, a participant was encouraged to donate to charity. The act of donating and the amount of money donated serve as indicators of altruism within an individual. From this, an analysis was done to examine the effects of self and collective identity (college enrollment) on altruistic behavior and to determine if there is a significant difference in altruism between the two colleges.
Business Analytics and Intelligence
Dr. Peter VanderHart
First Advisor Department
Second Advisor Department
Applied Statistics and Operations Research
Krempasky, Catherine, "The Economics of Altruism: An Exploration of Self and Collective Identity" (2022). Honors Projects. 844.
Behavioral Economics Commons, Business Analytics Commons, Business Intelligence Commons, Sociology Commons