Developing Marketing Strategies to Enhance Students’ Perception of Service Within the Thompson Scholarship Program
Understanding the perceptions of Thompson Family Scholars to suggest improvements of marketing strategies within the Thompson Scholarship Program for the benefit of current and future Thompson Family Scholars.
First Advisor Department
Dr. Travis Heggie
Second Advisor Department
Tourism, Leisure and Event Planning
Kleps, Emileigh, "Developing Marketing Strategies to Enhance Students’ Perception of Service Within the Thompson Scholarship Program" (2022). Honors Projects. 834.